Launched in 2019 via an overdrawn story ballet, Wiederhoeft is a design house obsessed with theatre, dance, and the magic of live performance. Designer Jackson Wiederhoeft is a graduate of Parsons School of Design, where he won “Women’s Designer of the Year” in 2016 for his thesis collection, “The Dollies.” After years at Thom Browne, he presented his own collection and has now forayed into the wonderful world of bridal.

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